APPF

AppFolio, Inc. provides cloud-based software solutions designed for the property management and legal industries. Headquartered in Santa Barbara, California, the company operates through two primary segments: AppFolio Property Manager and AppFolio Investment Management. The Property Manager platform serves residential, commercial, and community association property management companies with tools for accounting, leasing, maintenance, and tenant screening. This segment represents the company's core business and serves over 18,000 property management companies managing millions of units. The AppFolio Investment Management solution targets real estate investment managers with portfolio management, investor relations, and compliance tools. The company also offers value-added services including tenant screening, electronic payment processing, and insurance products through its Smart platform. AppFolio employs approximately 1,800 people and generates the majority of its revenue through subscription-based pricing models. The company has maintained a consistent focus on expanding its product capabilities through internal development, including AI-powered features and workflow automation tools. In recent years, AppFolio has emphasized its Realm-X architecture to enhance scalability and has introduced AI-driven solutions like Lisa, an automated leasing assistant. The company completed its transition to a single-class share structure in 2020 and continues to expand its market presence in the fragmented property management software industry.