DECK

Deckers Outdoor Corporation designs, markets, and distributes footwear, apparel, and accessories under owned brands including UGG, HOKA, Teva, Sanuk, and Koolaburra by UGG. The company's flagship UGG brand is known for sheepskin boots and has expanded into year-round casual footwear and apparel. HOKA has emerged as a high-growth performance running and lifestyle brand gaining significant market share in athletic footwear. Deckers sells through wholesale channels, direct-to-consumer stores, and e-commerce platforms globally. Founded in 1973 and headquartered in Goleta, California, Deckers has built a portfolio of distinctive footwear brands through innovation and strategic brand building. The company benefits from brand strength, product innovation, HOKA's explosive growth trajectory, direct-to-consumer capabilities, and operational excellence. Deckers has delivered exceptional financial performance including consistent sales growth, margin expansion, and shareholder returns. The company faces competitive footwear markets, reliance on key brands, managing rapid HOKA growth, and maintaining UGG relevance. Deckers continues to invest in HOKA expansion, digital capabilities, international growth, and innovation across its brand portfolio while delivering industry-leading profitability and returns.