Johnson Outdoors Inc.
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About
Johnson Outdoors is a leading global manufacturer and marketer of outdoor recreation products for fishing, diving, watercraft recreation, and camping. The company operates through four segments: Fishing (including Minn Kota trolling motors and Humminbird fish finders), Camping (Eureka tents and Jetboil stoves), Watercraft Recreation (Old Town canoes and Ocean Kayak), and Diving (SCUBAPRO equipment). Founded in 1970 and headquartered in Racine, Wisconsin, Johnson Outdoors has built a portfolio of respected brands serving enthusiasts across multiple outdoor activities. The company is controlled by the Johnson family, descendants of S.C. Johnson & Son founder.